Netflix details first wave of mobile games

“Whether you’re craving a casual game you can start from scratch or an immersive experience that lets you dig deeper into your favourite stories, we want to begin to build a library of games that offers something for everyone,” said Mike Verdu, VP of Game Development at Netflix.

Netflix launches pop-up Squid Game experience in LA’s Koreatown

The surprise pop-up allowed fans to take part in several, less-deadly versions of games seen in the show.

From Netflix to MasterChef, all kinds of brands are getting the board game treatment… So what’s the key to designing great licensed games?

Spin Master’s Dougal Grimes, Peggy Brown Creative Consulting’s Peggy Brown, Open 2 Design’s Matt Burtonwood and Galactic Sneeze’s Sara Farber discuss creating great games based on brands.

Johnnie Walker partners with Netflix on limited-edition Money Heist bottle

In keeping with the theme of the show, there are hidden messages scrawled on the bottle that can only be seen under UV light.

Netflix teams with Emotionally Unavailable for Squid Game streetwear

The Emotionally Unavailable heart logo has been given the honeycomb treatment for a hoodie design.

Secret Cinema teams with Riot Games for its first video game-inspired live experience

Secret Cinema Presents Arcane takes players inside the upcoming animated Netflix series set in the world of League of Legends.

Netflix acquires The Roald Dahl Story Company

“We’re excited to continue the close working relationships with existing rights holders, publishing, theatre and entertainment partners, and many others to protect and grow the great legacy of these beloved stories,” read a joint statement from the companies.

Galactic Sneeze’s Sara Farber and Bryan Wilson on creating a Curb Your Enthusiasm party game

We caught up with Sara to find out more about the development of the game, and why Spin Master was the perfect partner for the project.

Mattel Television’s Rob David on Masters of the Universe: Revelation – and the three pillars that guide how the firm brings toy brands to TV

Rob David – Executive Producer of Masters of the Universe: Revelation and Vice President, Content Creative at Mattel Television – takes us inside the development of the new show.

Netflix’s The Haunting of Hill House joins Universal Studio’s Halloween Horror Nights

“We look forward to creating a unique experience for our guests that combines both the psychological and visceral twists from the series,” said John Murdy, Executive Producer of Halloween Horror Nights at Universal Studios Hollywood.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.