Talking Brands: Are there too many brands available to license? Are some not ‘match fit’ for licensing?

Are there too many brands available to license? Licensing Ltd’s Paul Bufton, Kids Industries’ Gary Pope, Smart Design Studio’s Nic Davies and Whiz Kid Games’ Heather Watherston share their thoughts.

“It’s about interaction and quick wins”: The evolving world of children’s publishing

Smart Design Studio’s Nic Davies looks at how recent work across Bunny vs Monkey spin-offs and Science Girl books paints an exciting picture for the future of children’s publishing.

Why Design?

We asked figures in the licensing industry for the person, experience or object that provoked them to embark on a creative career path…

Smart Design Studio’s Nic Davies on good briefs, bold graphics and industry evolutions

Smart Design Studio’s Nic Davies discusses her ‘slowing down to speed up’ approach to projects.

Talking Brands: Which brands could licensing help revive?

Smart Design Studio’s Nic Davies, Heayes Design’s Richard Heayes, Pinfinity’s Caleb Paullus and The Toy Association’s Marian Bossard give us their picks for brands that could enjoy a second life through licensing.

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