From Baby Shark to South Park: Paramount’s Alexandra Salisbury on her design-led approach to crafting toy and game partnerships

Alexandra Salisbury – Senior Category Manager for Toys & Games EMEA & ANZ at Paramount ­– on recent launches, inventor opportunities, and the power of a cuppa.

HexVet graphic novels to get TV series and consumer products push from Paramount

“The vibrant world of HexVet gives our creative team an incredible opportunity to translate the enchantment of the series into products across multiple categories,” said Pam Kaufman, President at Paramount Consumer Products.

Baby Shark movie in the works at Paramount+

The feature length film will land in 2023.

Cereal Killer celebrates upcoming Scream movie with tie-in cereal

Strawberries & Scream is described as being ‘packed with a strawberry and cream punch and loads of strawberry jelly bits.’

Paramount+ readies new shows for The Italian Job, Grease and Flashdance

New streaming service will also house live-action Dora the Explorer and The Fairly OddParents shows, as well as a CG reboot of Rugrats.

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