“There’s nothing quite like it”: Histrionic Productions’ Adam McKenzie Wylie on developing the Peter Rabbit Garden Adventure

Histrionic Productions founder Adam McKenzie Wylie on why the company’s recent immersive experience will have a profound effect on Peter Rabbit fans.

Penguin Random House and Grow2Know open first Peter Rabbit community garden

“Inspired by the timeless stories of Beatrix Potter, we have been able to create a space that allows children to play in nature and therefore the freedom to imagine,” said Grow2Know’s Tayshan Hayden-Smith.

Cath Kidston readies Peter Rabbit anniversary collection

“It is a joy to design the Beatrix Potter collection, to tell these beautiful stories through print is a real pleasure,” said Holly Marler, Creative Director of Cath Kidston.

Histrionic Productions readies Peter Rabbit Garden Adventure experience

“We expect families will be captivated by both the live performance and the beautiful set pieces as they literally hop into the pages of this classic family tale,” said Adam McKenzie Wylie, founder of Histrionic Productions.

Thomas Merrington – Creative Director at Penguin Ventures – on passion, perspectives and Peter Rabbit

As Peter Rabbit’s 120th anniversary approaches, Thomas Merrington – Creative Director at Penguin Ventures – explains why the character continues to thrive across consumer products and live events.

“We want to be the number one adventure brand for kids”: Dinoski’s Will Chapman on Paw Patrol, licensing myths and bringing something new to outerwear

We caught up with Will Chapman, Creative Director and Co-Founder at Dinoski, to learn more about the origins of the firm, and why licensing was always a key part of the plan.

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