Peter Rabbit Afternoon Tea comes to The Peninsula London

As well as the afternoon tea, The Peninsula will also offer a themed room package and Peter Rabbit cinema experiences from March 25th to April 28th.

Rowena Isotta-Day – Designer and Illustrator at Orchard Toys – on creating the company’s Peter Rabbit collection

Designer and Illustrator Rowena Isotta-Day talks us through the design process behind Orchard Toys’ first licensed collection.

Penguin Ventures details “huge growth” and “unprecedented placement” for Peter Rabbit in the fashion space

“The 120th anniversary celebrations placed us in a superb position delivering opportunities for new partnerships and brand collaborations, elevating Peter on a global scale and securing unprecedented placement across the retail landscape,” said David Sprei, Commercial Director at Penguin Ventures.

Garden centres to distribute Peter Rabbit activity packs as part of National Children’s Gardening Week

The move expands the scope of the Grow with Peter Rabbit initiative, designed to bring the health, well-being and educational benefits associated with gardening to as many children as possible.

Penguin Ventures and Histrionic Productions ready the Peter Rabbit Easter Adventure

The outdoor adventure – a mix of live performance and puppetry – comes to London’s Covent Garden Piazza from March 21st.

Penguin Ventures readies fresh Peter Rabbit apparel launches

“The demand for Peter Rabbit apparel has surpassed all expectations this year, with the widest global presence in this category for the brand in Ventures’ history,” said Lindsay Pearl, Head of International Licensing at Penguin Ventures.

“There’s nothing quite like it”: Histrionic Productions’ Adam McKenzie Wylie on developing the Peter Rabbit Garden Adventure

Histrionic Productions founder Adam McKenzie Wylie on why the company’s recent immersive experience will have a profound effect on Peter Rabbit fans.

Penguin Random House and Grow2Know open first Peter Rabbit community garden

“Inspired by the timeless stories of Beatrix Potter, we have been able to create a space that allows children to play in nature and therefore the freedom to imagine,” said Grow2Know’s Tayshan Hayden-Smith.

Cath Kidston readies Peter Rabbit anniversary collection

“It is a joy to design the Beatrix Potter collection, to tell these beautiful stories through print is a real pleasure,” said Holly Marler, Creative Director of Cath Kidston.

Histrionic Productions readies Peter Rabbit Garden Adventure experience

“We expect families will be captivated by both the live performance and the beautiful set pieces as they literally hop into the pages of this classic family tale,” said Adam McKenzie Wylie, founder of Histrionic Productions.

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