Publishing
The Point.1888 to helm licensing push for The World of David Walliams, The Tiger Who Came to Tea and Mog
“We’re delighted to join forces with HarperCollins and help bring some legendary children’s stories to life,” said Katie Wilkinson, Head of Publishing and Operations at The Point.1888.
Licensing LEGO: Author Graham E. Hancock on how the brand builds fanbases in his magazine – and book
Writer and Blocks magazine editor Graham E. Hancock on his experience of licensing LEGO
Lord Whitney’s Rebekah Whitney and Amy Lord on crafting immersive experiences that spark wonder
Amy Lord and Bek Whitney discuss creating immersive experiences for brands like Netflix’s Stranger Things, Riverdale and Pretty Little Liars.
Warner Bros Discovery’s Max streaming service to house new shows for Harry Potter, The Big Bang Theory and The Conjuring
“We are unique because we have the best-in-all-categories across the board by any measure – be they ratings, awards, fandom,” said Casey Bloys, Chairman and CEO, HBO & Max Content.
Buyerology’s Karen Green on how to secure success using the B.U.Y.E.R process
Buyerology’s Karen Green discusses how the role of a retail buyer has evolved in recent years.
Talia Tester discusses Tatty Teddy – and driving new business at Carte Blanche Group
Why Talia Tester – Head of Licensing at Carte Blanche Group – likes to hear ideas face to face.
The B&LLAs 2023 finalists revealed
“The record number of entries for the B&LLAs 2023 underlines just how much the brand and lifestyle licensing business has grown and matured,” said Ian Hyder, CEO of Max Publishing.
Kids Industries’ Global Family Study finds 24% of UK kids discover new brands and products through influencers
The study also found that UK children today are goal driven, with 8% aspiring to fame and 21% wanting to change the world for the better.
The Brand Radar: From Luke Skywalker to Land Rover… A deep dive into LEGO’s selective, effective approach to licensing
Start Licensing’s Ian Downes looks at LEGO’s innovative approach to working with brands, be it youngsters with DUPLO or AFOLs (Adult Fans of LEGO) through advanced sets.
K-pop group NCT 127 get their own graphic novel with Z2 Comics
Z2 is calling it ‘the first-ever official K-Pop graphic novel’.