Publishing
Ladybird has now sold over one million Bluey books
Where’s Bluey is the UK’s most popular Bluey title, selling over 100,000 copies to date.
Transport for London appoints IMG as its licensing agent
“Working with such a recognised leader in this field will help us reach new markets and engage with new audiences, such as licensed products for children,” said Ellen Sankey, Brand Licensing Manager at TfL.
Universal launches Gabby’s Dollhouse touring fan experience
“It’s really special to watch the reaction of fans as they step into Gabby’s world through this incredible interactive tour,” said Paul Bufton, Vice President EMEA, Universal Products and Experiences.
Cult Corner: What might fans of The Prisoner look for in newly licensed products?
Fans of The Prisoner aren’t young in age or huge in number… But what might they want to buy?
Nominations now open for Brands Untapped 100: 2023 Edition
The publication, celebrating designers, studios and creative leaders within licensing, launches on October 4th at this year’s Brand Licensing Europe show.
Karen Addison on bringing the art of Norman Thelwell into giftware, colouring books and equestrian products
As an exhibition of his work lands in London’s Cartoon Museum, Karen Addison of Karen Addison Associates discusses opportunities around the Norman Thelwell brand.
Garden centres to distribute Peter Rabbit activity packs as part of National Children’s Gardening Week
The move expands the scope of the Grow with Peter Rabbit initiative, designed to bring the health, well-being and educational benefits associated with gardening to as many children as possible.
The Point.1888 to helm licensing push for The World of David Walliams, The Tiger Who Came to Tea and Mog
“We’re delighted to join forces with HarperCollins and help bring some legendary children’s stories to life,” said Katie Wilkinson, Head of Publishing and Operations at The Point.1888.
Licensing LEGO: Author Graham E. Hancock on how the brand builds fanbases in his magazine – and book
Writer and Blocks magazine editor Graham E. Hancock on his experience of licensing LEGO
Lord Whitney’s Rebekah Whitney and Amy Lord on crafting immersive experiences that spark wonder
Amy Lord and Bek Whitney discuss creating immersive experiences for brands like Netflix’s Stranger Things, Riverdale and Pretty Little Liars.