Publishing
“A collector’s first album always has special memories”: Greg Lansdowne on his new book, Panini Football Stickers: The Official Celebration
We caught up with Greg to find out more about the secret to Panini’s success – and how the design of the stickers has ensured they remain as popular as ever.
Streaming service MUBI launches print magazine, Notebook
Dedicated to ‘the art and culture of cinema’, Notebook will be published by MUBI biannually and the 132-page pilot issue is only available to MUBI members.
Magic Light Pictures’ Bridie Gibbs on designing the firm’s Halloween-inspired Room on the Broom range
Bridie Gibbs – Product Development Executive at Magic Light Pictures – tells us why Room on the Broom has soared when it comes to brand extensions.
Simon Brew discusses the mind-melting writing process behind his interactive Midsomer Murders novel
Simon talks us through the labyrinthian writing process behind Could You Survive Midsomer? – and we discuss how brands can embrace left-field opportunities.
Tom Gates Entertainment’s Tessa Moore on how the popular book series became a multi-category brand
Tessa Moore, Head of Marketing at Tom Gates Entertainment, discusses the brand’s journey from publishing to consumer products
The Point.1888’s Janine Richmond discusses how creativity, humour and fun fuel partnerships for Tom Gates
Janine Richmond, Head of Product and Brand at The Point.1888, tells us what the agency has planned for the smash-hit Tom Gates brand.
The Brand Radar: Carhatt WIP, 2000 AD and how brands can embrace creative communities
Start Licensing’s Ian Downes looks at how Rebellion worked with different artists to reinterpreted 2000 AD and its characters for a tribute in Carhatt WIP magazine.
The Point.1888 founder Will Stewart celebrates seven years in licensing – and explains why he’s launching Story.1888
Will Stewart, founder of The Point.1888, on growing the company – and launching a marketing agency.
Lee Keeper – Creative Director of Woodmansterne – reveals why there’s nothing like getting a greeting card
Art, brands and staying in touch: Woodmansterne’s Creative Director, Lee Keeper, on licensed greeting cards
Goodwood Revival’s Henry Bass on providing a platform for brands to tell their stories
Goodwood Revival General Manager Henry Bass talks us through the brand values of the show – and what sort of licences Revival can help bring to life for fans.