Rubies

“We are confident that Rubies’ new Bluey dress-up options will be popular with families on this side of the world, after the positive reception they received in Australia,” said Anita Majhu, Head of Licensing (Softlines) at BBC Studios.

“With Halloween just around the corner, Christmas coming and The Traitors set to return soon, the cloaks have arrived at the perfect moment,” said Jane Sharp, VP Licensing at All3Media International.

“Our partnership with Mattel is reaching new heights,” said Mike O’Connell, Managing Director for Rubies.