Scalextric
Hornby brings Shaun the Sheep to Scalextric
The launch coincides the 30th anniversary of Shaun’s first appearance in Wallace & Gromit: A Close Shave.
BrandFocus’ Michele Pearce on Scalextric opportunities, Street Fighter rubber ducks and licensing evolutions
We caught up with Michele to find out more about her plans for the iconic toy brand Scalextric – and why she believes great design is the key to creating magic when it comes to licensing.