Talking Brands: Introvert or Extravert… Which personality type is more useful for a creative career in licensing?

Do typical traits of introverts and extraverts make one better suited to working as a creative in the licensing industry? We asked figures across the brand extension space for their thoughts.

Scatterbrain Studios welcomes Larkshead Licensing as brand’s global licensing agency

“I can’t wait to see Mr Kitty and his friends feature on an array of design-led lifestyle products,” said Julia Broughton, Creator and Owner of Scatterbrain Studios.

Scatterbrain Studios’ Julia Broughton on bringing her design-led lifestyle brand into cards, cushions and coasters

Julia Broughton discusses her recent partnerships with Moonpig and Kitsch Republic – and where she wants to take Scatterbrain next.

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