Skew

“It was born from conversations with people across the industry in creative roles – and a sense of frustration!”: Skew’s Oliver Dyer on what to expect from his creative study.

Studio Griggs’ Stephanie Griggs, Skew’s Oliver Dyer, Born Licensing’s David Born and Louis Kennedy’s Tracey Richardson share their saucy suggestions.

We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!

Do typical traits of introverts and extraverts make one better suited to working as a creative in the licensing industry? We asked figures across the brand extension space for their thoughts.

Skew’s Oliver Dyer sheds light on a new initiative designed to celebrate the invaluable contributions of creatives within the licensing industry.

What can guests expect from Skew’s London Retail Masterclass? Founder Oliver Dyer tells all!

‘We think that by joining together we can amplify our voices, shine a light on the value we create and help each other grow,’ said Skew.

Oliver covers the emergence of creator-controlled brands – and what ‘fan-first licensing’ actually means today.

In his session, Oliver will explore how creatives can own the impact of their work and lead the conversation in a fast-changing industry.

The retail research event – taking place on Wednesday, March 30th – promises to ‘pack a week’s worth of research into a single day’.