Sports

“We’ll look to leverage the legacy of these iconic institutions to tell their stories and engage consumers through creative collaborations and products,” said Victoria Whellans, Commercial Director at ASPIRE by WildBrain CPLG.

“College football is back and what better way to celebrate than by giving students and fans the chance to sport their school colours through an iconic shoe like the Rivalry,” said Jeanne Schneider, director of NCAA marketing and licensing at adidas.

Licensed toys feature throughout other categories too, with nominees including Wow! Stuff’s Jurassic Park Real FX Baby T-Rex, Jazwares’ Pokémon Squishmallows and Funko Games’ Disney Animated.

Produced by Bucket Listers and SuperFly, Giggity Golf will boast nine holes themed around moments and locations from the show.

Carl Lawrence talks fans, buyers and the lure of logos.

The deadline for nominations is Friday, July 28th.

The range spans t-shirts, polo shirts, hoodies, tracksuits and caps all featuring the G2 X Ralph Lauren crest.

SGLP’s Simon Gresswell joins the ‘yellow circus’ and gives us a behind the scenes look at the 4th stage of the Tour de France.

The launch follows a Liverpool-centric episode of the show where Blippi visited Anfield to learn how to be a football mascot.

There’s one month left to get your nominations in for the 2023 Edition of the Brands Untapped 100 – a publication celebrating designers, studios and creative leaders and that have done great work in the licensing industry over the past 12 months.