Sports

The team will be based at the Mojo Nation stand – B38.

Inspired by the Booksellers Association’s Christmas Books catalogue, Start Licensing’s Ian Downes puts licensed publishing in the spotlight.

Our chat with CAA Brand Management’s Ellie Parry about being hands-on with brands was our most read interview of the year.

We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!

Asia Kingston’s line of Alfa Romeo F1 Team ORLEN-branded e-bikes and e-scooters will debut at CES 2023 in January.

“We are so proud to be developing such an incredible project for FIFA and to deliver on their new brand objectives,” said Daniel Avener, CEO at MDR Brand Management.

“We’re thrilled to be partnering with Poetic and Tesco to bring these wonderful t-shirts to fans all over England during the most important event in world football,” said Michael Gottlieb, Founder of Sunny Side Up.

Each NFT statue depicts Ronaldo in an iconic moment from his life, from career-defining bicycle kicks to his childhood in Portugal.

Start Licensing’s Ian Downes looks at how brewers like Glamorgan Brewing Company, Northern Monk and Hook Norton have embraced brand partnerships as a means of standing out in a competitive sector.

Shelflife is one of South Africa’s leading sneaker and streetwear stores, and the design is rooted in the brand’s street art origins.