How legally protecting a design can help you build an empire

U.S. attorney and creator of the Protect for Success course Stephanie Pottick looks at how blockbuster toy brands like LEGO and Rubik’s Cube were built on solid IP protection.

Things to consider before pitching ideas…

What’s my target audience? Is my concept protectible? U.S. attorney and creator of the Protect for Success course – Stephanie Pottick – looks at some questions new inventors should ask themselves prior to a pitch.

Is your brand ready for Licensing Expo?

In the first of a new regular column, U.S. attorney and creator of the Protect for Success course – Stephanie Pottick – looks at the three things you need to consider when licensing a product or brand.

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