Licensing expert Toby Rayfield on gaming, retail and the importance of authenticity

“Today’s customers want to know that a brand is genuine”: Toby Rayfield discusses his approach to building successful consumer products programmes.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.