Toys & Games

“Squishmallows have always been about individuality and fun – and this cosmetics collection brings that same spirit into the beauty space,” said Gerhard Runken, EVP, Global Brand and Marketing at Jazwares.

“This game is for the readers who’ve stayed up way too late with these books and still want more,” said author Rebecca Yarros.

Bradley Bowman – Hasbro’s Senior Director of Global Licensed Toy and Games – on what to expect from the ‘Stretchiverse’.

This blind box range reimagines Dragon Ball characters and scenes into premium die-cast alloy vehicles.

Only 6,000 of the limited-edition dolls have been made.

“Dungeon Master University is more than a workshop – it’s a chance to level up your storytelling, whether you’re a veteran DM or taking your first go behind the screen,” said Greg Bilsland, Executive Producer for D&D at Wizards of the Coast.

“It’s a powerhouse partnership for parents,” said Brian Fitzharris, SVP and General Manager at Fisher-Price.

“This collaboration brings two legendary properties together in a way that feels both meaningful and emotionally true to who they are,” said Robbie Prinzo, Head of Global Licensing at Cloudco Entertainment.

This collection sees seven fan-favourite Squishmallows each get their own take on PUMA’s Easy Rider Cam and Palermo Maui styles.

Jeehyun Kim – Associate Product Development Manager in licensing at Hasbro – talks us through recent highlights for the two beloved brands.