Toys & Games

The collaboration has come about to celebrate World Pasta Day.

Start Licensing’s Ian Downes looks at how the RNLI is finding fresh sources of fundraising through innovative licensing partnerships across apparel, booze and toys.

Brands Untapped’s Billy Langsworthy looks at how the world of licensed board games was out in full force at last week’s Essen Spiel, the world’s biggest board games fair.

Stern Pinball’s Chief Creative Officer, George Gomez, discusses creating pinball machines for some of the world’s biggest brands.

The range includes performance wear from Under Armour, toys from Spin Master and drinks from ZOA Energy.

Based on the popular video game, the card game comes designer Emerson Matsuuchi.

“Leading D&D is the realisation of a childhood dream,” said Rawson.

“Our partnership with ASPIRE is a huge step forward for our brand, within product licensing but also more generally,” said Ben Gunn, Brand Director at Lyle & Scott.

Puzzlers can accomplish missions and locate key objects in locations spanning Doctor Strange’s Sanctum Sanctorum, the S.H.I.E.L.D. Helicarrier and Wakanda.

Playpress founder Matthew Wright on what his family business looks for in a licence