Toys & Games
WildBrain CPLG’s ASPIRE arm to helm licensing push for Lyle & Scott
“Our partnership with ASPIRE is a huge step forward for our brand, within product licensing but also more generally,” said Ben Gunn, Brand Director at Lyle & Scott.
Chronicle Books bolsters licensed puzzle book range with Marvel Mazes
Puzzlers can accomplish missions and locate key objects in locations spanning Doctor Strange’s Sanctum Sanctorum, the S.H.I.E.L.D. Helicarrier and Wakanda.
Shaun the Sheep, The Gruffalo and the RNLI: Playpress’s Matthew Wright on what makes brands right for Playpress
Playpress founder Matthew Wright on what his family business looks for in a licence
Smoby Toys to launch Kärcher role-play range
The role-play range – launching in 2023 – will feature toys inspired by Kärcher products, including a pressure washer, a window cleaner and a handled cleaner.
Funko Games brings Planes, Trains and Automobiles to the tabletop
Other new titles in Funko’s holiday slate includes National Lampoon’s Christmas Vacation, Mickey’s Christmas Carol and a Collector’s Edition of Elf: Journey from the North Pole.
Rubies to debut Monster High costumes in 2023
“Our partnership with Mattel is reaching new heights,” said Mike O’Connell, Managing Director for Rubies.
Jean-Louis Sabaji to debut Barbie fashion collection at Arab Fashion Week 2022
“My first experience with fashion was dressing a Barbie doll and collaborating with them on a full collection will definitely be the highlight of my career,” said Sabaji.
Bulldog Licensing to bring Tamagotchi into apparel, publishing and more
“The wealth of assets makes this the perfect property to build a meaningful, impactful and fun consumer products programme,” said Rob Corney, Managing Director of Bulldog Licensing.
WildBrain CPLG’s Michael Ogunseitan on creativity, innovation and asking “What if?”
Michael Ogunseitan – Creative Services Director at WildBrain CPLG – on disruption, creative constraints and the teacher that set him on the path to design.
The Pokémon Company International partners with Fossil on watches, bags and accessories
“Through our partnership with Fossil, trainers can enjoy original and elevated pieces that let them express their fandom through fashion,” said Cindy Ruppenthal, senior director of ecommerce at The Pokémon Company International.