Just Funky’s Angie Hoyer and Ian McCurrach on creating ‘Secret Handshake’-style products for CATAN and Arkham Horror

Senior Licensing Manager Angie Hoyer and Licensing Coordinator Ian McCurrach talk us through Just Funky’s approach to bringing brands into beverageware, kitchenware, home décor and collectibles.

Matchbox movie in the works from Mattel and Skydance

“We look forward to working with our incredible partners at Skydance Media to craft a story for the big screen that evokes the same, imaginative spirit of this beloved Mattel franchise and delights fans of all ages,” said said Robbie Brenner, Executive Producer at Mattel Films.

Atari 2600 gets the LEGO treatment

“We hope that building this classic console takes you back to those halcyon days when a handful of pixels meant a world of adventure,” said designer Chris McVeigh.

Hasbro launches Wordle: The Party Game

The game sees players take turns writing down a five-letter Secret Word, while the others try to guess it in the fewest attempts to win.

Hot Wheels: Unleashed welcomes Looney Tunes maps and vehicles

The Hot Wheels Looney Tunes Expansion includes new vehicles themed around the franchise’s iconic characters, including Bugs Bunny, Daffy Duck, Wile E. Coyote, Road Runner, and Marvin the Martian.

Asmodee to launch Squid Game, Ozark and Stranger Things board games

“We couldn’t be more excited to partner with Netflix and Walmart for these releases,” said Steve Horvath, Asmodee North America president and head of publishing.

Fanattik’s Anthony Marks on his fan-first approach to creating collectibles for Arkham Horror

Fanattik’s Anthony Marks on why a new collaboration with Asmodee Entertainment made perfect sense for the firm.

Ata-Boy co-owner, Jude Albright, on partnering with Asmodee Entertainment to create CATAN merchandise

Jude Albright, Director of Licensing at Ata-Boy, discusses creating CATAN keychains, magnets and more.

Knackiness, knottyness, and placing bets: Make It Real’s Isaac Wolman discusses licensing

Isaac Wolman on what Make It Real looks for licenses and innovation.

Asmodee Entertainment’s Alexander Thieme on creativity, fandom and having a brand for every licensee

Alexander Thieme ­– Licensing Manager for Publishing & Consumer Products at Asmodee Entertainment – on crafting brand extensions for games like CATAN, Dobble and Arkham Horror.

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