Toys & Games

“It’s been a long time coming and we believe that this partnership is a match made in heaven for younger builders and families alike,” said Michaela Edgerley Stovicek, Head of Preschool at the LEGO Group.

As the Hot Wheels show returns to London, Deej Johnson looks at the appeal of Monster Trucks Live.

“This collaboration celebrates the intersection of art, pop culture, and storytelling, offering fans a limited edition collectible for one of Netflix’s biggest hits,” said Head of Pop Mart North America, Larry Lu.

Areas of interest for the brand include toys, apparel, accessories, sporting equipment, and publishing.

Alex Murty and Marc Sach tell us why Fuzzballs is a perfect fit for the tabletop space.

“We are confident that Rubies’ new Bluey dress-up options will be popular with families on this side of the world, after the positive reception they received in Australia,” said Anita Majhu, Head of Licensing (Softlines) at BBC Studios.

The Blue Booster figure converts between robot and car mode in 27 steps.

The game – which started life as a card game within The Witcher 3 – comes to the UK in Q3 2025.

“Fans will love discovering and collecting all the surprises in this adorable series,” said Robbie Prinzo, Head of Global Licensing at Cloudco Entertainment.

“We are elated to be part of the Fuzzball journey,” said Fanattik MD Anthony Marks.