Toys & Games
Global Trademark Licensing’s Chris Tague on the exciting design language of the Lotus brand
Chris Tague tells us about his history with car brands – and why Lotus offers licensing partners a unique proposition.
Lucy Pearce joins Toikido as Head of Product Development
“Having worked on some of our favourite brands such as Little Big Planet and Rick and Morty, Lucy brings amazing experience to the team,” said Toikido CEO and Founder, Darran Garnham.
Hasbro brings Monopoly, Operation and Cluedo into footwear with Diadora
The range has been designed by Leo Colacicco with shoe details featuring each game’s colours.
Fab Design’s James Yuen on bringing brands and bop bags into collectibles with Blown Ups!
To discuss the development process – and future – of Blown Ups!, we caught up with Fab Design’s own James Yuen.
Thomas Merrington – Creative Director at Penguin Ventures – on passion, perspectives and Peter Rabbit
As Peter Rabbit’s 120th anniversary approaches, Thomas Merrington – Creative Director at Penguin Ventures – explains why the character continues to thrive across consumer products and live events.
Plan B Games teams with Loto-Québec to launch Azul scratch card
“We’re always watching the entertainment market in all its forms in order to assess the possibility of entering into partnerships on themes that speak to Quebecers,” said Anne-Marie Voyer, Director of Products and Development at Loto-Québec.
Rebellion teams with Hiya Toys for Judge Dredd action figures
“Hiya Toys have a great track record for quality and the designs for these figures have blown us away,” said Jason Kinglsey OBE, CEO of Rebellion.
Zara launches Playmobil apparel collection
Each item in the range comes with an exclusives Playmobil figure.
Hasbro debuts Nerf Minecraft blasters
“Minecraft inspires and values creative and imaginative play, much like the Nerf brand, and we can’t wait for fans worldwide to get their hands on this epic collaboration,” said Adam Kleinman, SVP & General Manager of Nerf.
Barry Hughes, Managing Director of Golden Bear Toys, on soft toys and hard challenges
Golden Bear’s Barry Hughes talks about licensing soft toys – and developing ideas.