Tracy Lehnen
90 years of MONOPOLY
RG Barry’s Tracy Lehnen on the comfort and creativity behind Dearfoam’s MONOPOLY slippers
Tracy Lehnen, Director of Product Marketing at RG Barry, talks us through Dearfoams’ first licensed collaboration – a MONOPOLY partnership.
Popular Articles
Eric Wood – SVP of Publishing at Scopely – on transcending generations and geographies with MONOPOLY GO!
IMG signs as licensing agency for Harley-Davidson
The Brand Radar: From Sidemen ice cream to square-shaped Doritos... A look at promotions and innovations with brands in food
"It’s about blending nostalgia with fresh, fast-paced gameplay": Hasbro's Eugene Evans on the incredible success of MONOPOLY GO!
Bonkers Toys signs as global master toy partner for Coolabi's Warrior Cats
Upcoming Events
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- Date: 20 May 2025
- Location: Mandalay Bay Convention Center, Las Vegas
- Event: Las Vegas Licensing Expo
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- Date: 24 June 2025
- Location: Stamford bridge Stadium, Chelsea, London
- Event: Play Creators Festival
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- Date: 24 June 2025
- Location: Stamford Bridge Stadium, Chelsea, London
- Event: Play Creators Awards
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- Date: 25 June 2025
- Location: Stamford Bridge Stadium, Chelsea, London
- Event: Play Creators Conference
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- Date: 26 June 2025
- Location: Stamford Bridge Stadium, Chelsea, London
- Event: Mojo Pitch
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- Date: 07 October 2025
- Location: Excel London
- Event: Brand Licensing Europe
