Hasbro details expansive licensing slate celebrating 40 years of Transformers

The partner roster includes Mad Engine, RSVLTS, Skybound Entertainment and threezero.

Irregular Choice’s TRANSFORMERS footwear to land in December

The range includes the ‘More Than Meets the Eye’ ankle boot, which boasts a removable jet wing on the side of the shoe.

“It’s a partnership that brings out the best in both worlds”: Skechers’ design team on why TRANSFORMERS proved a natural fit

The regional Skechers design and marketing team talks us through their collaboration with Hasbro on a new TRANSFORMERS collection.

Bobby Abley readies Transformers capsule collection

“Transformers: Rise of the Beasts takes audiences on a ‘90s globetrotting adventure filled with spectacle and thrill – Bobby Abley’s collection perfectly captures this spirit,” said Hasbro’s Marianne James.

LEGO teams with Hasbro to launch LEGO Transformers Optimus Prime

“It’s been a wonderful and challenging task to bring Optimus Prime to life using LEGO bricks, especially making sure that he can shift modes without disassembly,” said Senior Designer at LEGO, Joseph Patrick Kyde.

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