Jean Gauvin – Senior Creative Director of Global Consumer Products at Ubisoft – on whether being a gamer is key to working on video game brands.
“We have a great team working together to bring this world to life for audio listeners, familiar as it is in another form to its millions of game fans,” said Alison Hindell, Commissioning Editor for Radio 4 Drama.
The range features four footwear styles in a variation of colorways that reflect the ‘vibrant energy of the Reebok map featured in Just Dance 2022’.
Ubisoft teams with Storyland Studios to create live attractions based on brands like Just Dance and Assassin’s Creed
Initial concepts for the attractions will debut in November at the IAAPA Expo in Orlando.