Vanessa Andreis – Former Head of Licensing at the Premier League – on the power of licensed promotions

“It’s important to challenge the status quo and stretch boundaries”: Vanessa Andreis, Former Head of Licensing at the Premier League, on how brands can help promotions take flight.

Rocket Licensing readies brand activity for Beano’s 85th anniversary celebrations

“We’re looking forward to working with existing and new partners to ensure the anniversary is one to remember,” said Charlie Donaldson, joint MD at Rocket Licensing.

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