JAKKS Pacific to launch Sonic Prime action figures, play-sets and costumes in 2023

“Sonic Prime’s premiere on Netflix in 2022 will keep fans engaged with the property and give JAKKS a whole new Sonic multiverse to explore through toys and costumes,” said Craig Drobis, Senior Vice President of Marketing at JAKKS Pacific.

Our top ten most read articles of 2021

Interviews with Disneyland’s Matt Conover, BBC Studios’ Vanessa Hamilton and Skew’s Oliver Dyer all made our top ten this year.

Sarah Goldhawk joins Brands Untapped as Business Development Manager

“We’re over the moon to welcome Sarah to the team as we continue to grow and offer fresh opportunities to partners,” said Billy Langsworthy, Co-Founder at Brands Untapped.

Wonder Woman video game will “push the open-world genre forward,” says Monolith

“The talented team at Monolith Productions is building upon their strengths to bring players a Wonder Woman game that is unlike anything they have ever experienced,” said David Haddad, President at Warner Bros. Games.

The Texas Chain Saw Massacre video game on the way from Gun Interactive and Sumo Nottingham

“It’s always been a dream of mine to work on the franchise,” said Ronnie Hobbs, Creative Director at Gun Interactive.

Global Trademark Licensing’s Chris Tague on the exciting design language of the Lotus brand

Chris Tague tells us about his history with car brands – and why Lotus offers licensing partners a unique proposition.

Fab Design’s James Yuen on bringing brands and bop bags into collectibles with Blown Ups!

To discuss the development process – and future – of Blown Ups!, we caught up with Fab Design’s own James Yuen.

Hasbro debuts Nerf Minecraft blasters

“Minecraft inspires and values creative and imaginative play, much like the Nerf brand, and we can’t wait for fans worldwide to get their hands on this epic collaboration,” said Adam Kleinman, SVP & General Manager of Nerf.

Elan Freedman, EVP Business Development & Licensing at Surge Licensing, on a life in licensing

Surge Licensing’s Elan Freedman reveals how he brings out the best in creative people…

Numskull Designs’ Karl Mizen on designing Christmas jumpers for Jaws, Jurassic Park and Back to the Future

Karl Mizen, Creative Director at Numskull Designs, discusses how to successfully bring brands to life as Christmas jumpers.

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