—-
To stay in the loop with the latest features, news and interviews from the creative community around licensing, sign up to our weekly newsletter here
“We’re thrilled to see the collaboration with S.W.Smiley and Coffee World come to life,” said Janet Martin, Chief Product Officer for Lifestyle and Consumer Products at The Smiley Company.
The Smiley Company has united its S.W.Smiley brand with Thai cáfe chain Coffee World for a range of promotional products and collectibles.
The collection features premium stainless-steel tumblers, a double-wall tumbler, mugs, caps and tote bags, each with S.W.Smiley designs.
“We’re thrilled to see the collaboration with S.W.Smiley and Coffee World come to life,” said Janet Martin, Chief Product Officer for Lifestyle and Consumer Products at The Smiley Company.
“This category is hugely important for us to continue to develop and help bring people together to share and express their emotions. When we launched S.W.Smiley, we wanted to engage young adults and work with partners that championed the power of self-expression… This promotion does exactly that, bringing people together across product, point of sale and more.”
The collectibles can be found at 12 participating Coffee World Cafe’s across Thailand: PT Max Salaya, Siam Paragon, Gateway Ekamai, Future Park Rangsit (3 branches), Central Plaza Rama 2, Central WestVille, Central Plaza Pinklao, Central Plaza Rama 3, Smithivej Hospital.
Enter your details to receive Brands Untapped updates & news.