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“DC’s The Flash starring in his first-ever feature film calls for a robust collection that celebrates a once-in-a-lifetime event: The Flash, Batman and Supergirl appearing in the same live-action film,” said Pam Lifford, President, Warner Bros. Discovery Global Brands and Experiences.
Warner Bros. Discovery has detailed the consumer products slate for its upcoming DC movie, The Flash.
“DC’s The Flash starring in his first-ever feature film calls for a robust collection that celebrates a once-in-a-lifetime event: The Flash, Batman and Supergirl appearing in the same live-action film,” said Pam Lifford, President, Warner Bros. Discovery Global Brands and Experiences.
“Alongside renowned partners from around the world, we’ve developed a cross-category line that commemorates this Multiverse-breaking adventure.”
In fashion, PUMA – with products designed by BAIT – will release a new take on PUMA’s RS-X shoe inspired by The Flash, while BoxLunch will debut a 21-piece collection spanning apparel, accessories and more.
Park London is also on board apparel and accessories, Spreadshirt has print-on-demand t-shirts, posters and mugs leading its offering and KNCO in France is on board with a range of nine spectacle frames from kids. ASOS is confirmed to launch a themed apparel collection for Autumn Winter 2023.
Bioworld’s apparel collection including backpacks, sling bags, and snapback hats, Rubies has a full range of officially licensed costumes while in jewellery, Salesone’s range nods to The Flash’s signature lightning bolt emblem across rings, earrings, pins and necklaces.
In toys, Spin Master’s The Flash Speed Force Runner is an electronic shin guard that projects lights and sounds, while The Flash Hero Set includes a light-up helmet and lightning bolt ring.
Elsewhere, Spin’s limited edition 1989 Batmobile RC has light-up headlights and water-activated smoke effects, and Target has the exclusive on a Batman and Batwing Set.
From Just Play, The Flash Small Plush Bundle features the Scarlet Speedster, Batman and Supergirl, while Mattel is giving Supergirl the Barbie treatment with a doll that features the character’s iconic red and blue suit.
Funko’s Pop! collection includes the likes of The Flash, Wonder Woman, General Zod, Barry Allen and Batman. Staying in collectibles, McFarlane Toys has detailed Batmobile, Batwing and Batcycle vehicles, as well as figures including Batman, Supergirl and The Flash.
The gifting category is led by Pyramid International with a range of posters, mugs and stationery, Paladone is on board for novelty gifts and hydration products and Abysse In France boasts a line including computer accessories and peripherals. Montegrappa has luxury collectibles covered with a limited-edition handwriting set.
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