WATCH: BLE’s Brand Designs panel session

If you missed the Brand Designs panel session at last month’s BLE, fear not – it’s now available to watch online.

The panel session – chaired by Brands Untapped’s Billy Langsworthy – explores the creative strategies behind successful brand extensions.

The panellists sharing their insights in the session are:

Oliver Dyer, Founder, Skew
Stephanie Griggs, Creative Director, The Roald Dahl Story Company
Michael Ogunseitan, Creative Services Director, WildBrain CPLG

Other areas covered in the session includes the importance of disruption, whether creatives are valued in the licensing industry, the relationship between commercial and creative teams – and lots more!

Check it out in the video below: