WeightWatchers partners with LMCA to expand consumer products footprint in North America

WeightWatchers has partnered with licensing agency LMCA to expand its consumer products footprint across North America.

To drive this growth, LMCA is working with the brand to introduce an enhanced range of health-focused products designed to make healthy living easier and more accessible..

“Our partnership with LMCA marks an exciting new chapter in WeightWatchers’ evolution, driven by the voices of our members who have asked for more ways to integrate our solutions into their daily lives,” said Scott Honken, Chief Commercial Officer at WeightWatchers.

“We are energized by this initiative as it allows us to meet our members where they are, with products and solutions that support their health journeys. As the number one doctor-recommended weight management program, we’re uniquely positioned to expand our offerings thoughtfully and scientifically, while expanding the trust our community has placed in us for over 60 years.”

Ciarán Coyle, President and CEO of LMCA, added: “We are proud to partner with WeightWatchers to bring their vision to life in new and exciting ways. This isn’t just about adding products to shelves – it’s about meeting the demand for health solutions that people trust. WeightWatchers has decades of credibility in this space, and we know that consumers will be eager to see how this expansion unfolds.”

The new product extensions will be introduced in phases across key retail and e-commerce channels throughout North America, with additional details to be announced in the coming months.

For inquiries about licensing opportunities with the WeightWatchers brand, contact LMCA’s Ximena Duque at [email protected].